Our Story

This year, Oceanside favorite San Luis Rey Bakery & Restaurant will be celebrating its 50th anniversary. A long time favorite with locals, the establishment is known for it’s amazing baked goods, homely and authentic Mexican food, and their tantalizing cakes.

When I say the bakery is a long time favorite, I mean a long time. The building on 490 N. El Camino Real was built in the late 1800s, right next to the Old Mission San Luis Rey, and ever since then has been many things, from a gas station, a grocery store, and even a saloon. It wasn’t until 1968 when the San Luis Rey Bakery & Restaurant opened its doors for business.

Today it’s owned and operated by the Mendoza family, who bought the business in 2007. Ever since then, they’ve continued to serve all of the delicious food the bakery and restaurant were known for, as well as strive for something greater.

“When our customers walk through our doors, we want them see all the colors, to smell the freshly baked bread, to taste the flavors in our food,” says proud owner Saula Mendoza, “And we want them to think to themselves,’Wow, it’s like I’m in a little piece of Mexico.’It’s so important to us that we are able to give them that feeling.”

And they have. One may be skeptical at first, unsure of which traditional pan dulce to choose, or if they should even by ordering a nopales (prickly pear) burrito, but one bite and all you feel is a special warm rightness, that this food fills something inside you like nothing before.

The delicious food is made to order, with the freshest and local   products. All of the sauces and special Mexican drinks are house recipe and prepare daily; and all   meats are marinated in house. The bread and pastries are made from scratch every morning by owner and bakers and with little to no help from machines. We love  to do cakes” made to order” for wedding, quinceanera, you name it, filling and icing are whipped in as well anything else. Been part of a big event in people’s life is priceless.

San Luis Rey Bakery love to share their bake goods to other local Restaurants and coffee shops in North County as wholesale provider.

The main reason for the success of the business is the family-friendly vibe of the owners, as well as the delicious recipes used ever since the opening in 1968. All of the sauces, plates, breads, pastries, desserts and cookies are made just like they would’ve been in 1968.

A true testament to the appeal of authentic Mexican food in North County can be seen in their most popular dishes. One wouldn’t think that many would be accustomed to coming week after week to sit down for their weekly plate of huevos rancheros or chiles rellenos, but many find that the food is unlike anything other restaurants are doing, providing truly authentic Mexican food to a whole community wanting to try real deal. And trust me, it’s the real deal.

The Mendoza family tries their best to give back to the community for choosing the restaurant as the go-to Mexican eatery, supporting our city in events year round, school fundraising and nonprofit organizations. To be fair, many of the customers are fantastic in their own right. We get generations of families, who talk of having gone their as a child, about how their parents got their wedding cake there, or just themselves getting back home from school to get a cookie or a little something when teenagers, and bringing now to this days the grand children. That right there says it all.

“It’s great, been working on a cake then seeing a friendly face wave at you and ask; how you are, how’s your day going, how are the kids, from some of our customers… they’re friends, and definitely part of our big San Luis Rey Bakery Familia,” said owner José Mendoza.

The Mendozas are planning to make the business’s 50th year a big one, with new flavors, new experiences, and most interestingly of all, a new food truck. If you drive by the bakery you may spot a large truck that looks like a small fire truck. That is the San Luis Rey Bakery’s new food truck, which they will use to do more events around the city and community. They hope that once it’s fully complete to reveal it in a party with local officials as well as the community.

To talk about San Luis Rey Bakery & Restaurant includes many topics as many flavors and colors can be found in their fantastic food and bakery. And as they begin to celebrate their 50th anniversary with new vision but same roots, the San Luis Rey Bakery & Restaurant is as delicious and flavorful as ever. 

San Luis Rey Bakery & Restaurant